Added Value

Understanding WHY? we as individuals, teams and organisations do what we do is a very powerful motivator. Take Behavioural Safety as an example. Most of us share common values and beliefs. If we as individuals can identify these, we'll find that we have a common link with others around us to working safely every day. It is the application of these, recognising the pressures that impact on us daily and aligning our perceptions that enables us to perform better. 

Why? often describes the emotional element of what we are striving to achieve. It drives our behaviour and decision making. Understanding and harnessing this throughout an organisation is an ideal starting position to identify the most appropriate 'How?' and 'What?' to improve safety performance.